By Ami Dias | | Mobile

Enterprise Mobility is a complex phenomenon. Many large organizations are realizing the value of having a mobile application. These apps can be used for B2B / B2C / B2B2C connect and make organizational processes more efficient. However, the development process is filled with complexities and dilemmas. These applications on the small screens of a mobile device hold large eminence for enterprises. In fact, these apps have become an imperative part of a marketing strategy.

General Process

Companies and large enterprises hire mobile developers or a mobile application development company. They express their requirements to the development team and get a native app built. The app is mostly for the iOS mobile platform in the first stage. After a period of time, they realize the value of having the app on other devices too and hence replicate the same app on Android, Windows Phone, BlackBerry and other platforms.

Questions to ask yourself before deciding on the type of apps

You need to ask yourself some questions before you can decide on whether a native application, hybrid application, or a Web app will fit the bill.

Time: You have to consider the amount of time you have available with you.

Technology: Do your customers use one kind of technology only or are they spread across the different operating systems?

User Requirements: What kind of user interface are you planning to develop?

Native Applications

Native apps always win in the UX category and provide the best usability, features, and overall mobile experience. This is because the app is being built for one specific platform only. It supports platform like Xcode and Objective-C with iOS, Eclipse and Java with Android. However, there are various drawbacks to having a native app:

  • High Level of Cost: There is cost associated with developing applications for different platforms. The cost of native app development can sometimes rise quite considerably.
  • Maintenance: Another issue with native apps is the fact that one needs to maintain different apps. Such maintenance can be time consuming and costly.
  • Lack of Uniformity: It is not possible to replicate the same application on three different mobile platforms.
  • Difference in Technology: Different operating systems use varying technology. For example, Apple (including OSX and IOS) uses Objective-C as the main programming language. This is not the case with Android and Windows.

You can get advantages of native applications like multi touch, fast graphic API, Fluid animation, Built-in components, ease of use and documentation.

It is because of these drawbacks that cross platform application development has picked up, and platforms like Xamarin, PhoneGap, Appcelerator, Coronalabs is picking up in popularity.

Web Applications or HTML5

HTML5 is one answer that developers have found to meet the drawbacks of a native application. These applications can work or any operating system or form factor. This means that HTML5 development can save you time, development cost, and maintenance woes. HTML5 app might be best when you need something for an internal application. The negative of the same, however, such app is a browser-based application. Hence, you get no low-level access to the hardware of the device. HTML5 apps use standard web technologies such as HTML5, JavaScript and CSS.

Hybrid Applications

Hybrid Applications are the top of the town. Most renowned companies are indulging in hybrid app development. These are apps that are built using HTML5 and Javascript. These apps are then wrapped in a native container. In short, a hybrid application can be used offline too. Additionally, one gets access to low-level devices features as well and a range of useful plug-ins.

Mobile App Development Platform

Also known as mobile enterprise application platform, this is a comprehensive group of features that can be used to build all kinds of mobile applications. Molecular mobile app development platform handles the confusion between various types of apps effectively. This solution allows you to develop an application once and deploy it on different operating systems. The tools of MMADP for native, hybrid and web app platform keeps getting better and better, including IDEs, Interface designers, Automated Testing and even Performance Testing.

How WeblineGlobal’s MMADP can help you to choose the best platform?

WeblineGlobal offers (MMADP) molecular mobile app development platform solution & service to enterprises to meet cross-platform, multi-channel, and diversified technological needs. We provide native, hybrid and web sdks embedded with 200+ ready to deploy components / libraries to meet your organizational needs in embracing BYOD technology. At the outset, WeblineGlobal MMADP endeavors to deliver cross-platform applications and meet your end-client demands.

Talk to our experts to know more about our MMADP and it’s click-n-deploy mechanism. Contact us now!!

About Ami Dias

Ami Dias
Ami Dias is working as the Digital Marketing Officer at WeblineGlobal. She is a technology enthusiast who writes a lot of blogs and articles specifically for new-age tech. When she is not working, she likes to go for a long drive and she also travels to various destinations. She is an advocate of a healthy lifestyle and practices yoga with meditation. If you need any elaboration or assistance on the topics she is writing then feel free to drop an email to